Director, Mobility Product Marketing
Lianne Caetano currently serves as Director of Product Marketing at McAfee. She brings over 20 years of experience to this role, having worked in a strategic marketing capacity for top tier high tech companies since 1989.
Prior to joining McAfee, Lianne was the senior product marketing manager for Nokia’s Ovi services line. While at SiBEAM, Lianne had a dual role as Director of Marketing for SiBEAM and Executive Director for the WirelessHD standards consortium. Lianne served as the Product Line Manager for Netgear's first 802.11 wireless and VPN security product lines. Previously, Lianne was the Director of Product Marketing at Filanet Corporation, a manufacturer of Linux-based Internet appliances purchased by uRoam in 2002. She also held several positions at 3Com including Senior Product Marketing Manager for both the Home Networking and the U.S.Robotics 56K Desktop Modem group, where she managed the strategic direction for products, pricing, promotions and channels of distribution. Prior to joining U.S. Robotics, she held positions at Apple Computer, Inc. in Sales, Channel Marketing and Communications.
Lianne graduated with an MBA from the Kellogg School of Business at Northwestern University.
Identifying criminals these days is usually not as easy as spotting them based on their appearance or behavior. Unfortunately, there isn’t any particular dress code for a thief, particularly the cyber kind. Cybercriminals can be your neighbor next door or in a completely different country, with the full ability to get into your digital life. Read more…
Tags: mobile privacy, mobile security
Bugs. Creepy, crawly, never-really-know-where-they’re-hiding, infestations of bugs. If we could just see them all, we would rid our lives of bug infestations with doses of (environmentally friendly) spray. But what about the bugs that we can’t see? What about the bugs that have snuck past, and infiltrated the hidden corners of our lives, then quietly Read more…
Tags: BadNews Bug, Google Play
Imagine this: You’re walking past your favorite store and your phone buzzes to ask you if you like the new spring collection. Or maybe it wants to know what you think about the new running shoes displayed in the storefront just up ahead. Conversations with your phone aren’t just something to imagine anymore; recently companies Read more…
Tags: SoLoMo
We’ve always been told to “read the fine print before you sign on the dotted line,” but let’s be frank. In today’s digital world, all we want to do is play that new game, test that new app and hear that new song. The fine print seems like an unnecessary barrier to our fun. Most Read more…
Tags: Consumer Trends Report, MMS, MMS 3.0
You’ve felt it. That tiny nagging of a feeling making you doubt for a second whether or not you should post what you’re doing on Twitter, share that picture of your new car (including the license plate, shall I mention) on Facebook, or tag your location in an Instagram photo. But that’s just the beginning! Read more…
Tags: FitBit, Google Glass, iWatch, wearables
For four days, the streets of Barcelona were flooded with mobile enthusiasts from every corner of the globe, looking to see what ground-breaking announcements would be coming out of Mobile World Congress 2013 (MWC). Held from February 25th to February 28th, more than 72,000 attendees from 200 countries passed through the MWC entrance doors to Read more…
Tags: Mobile, Mobile World Congress, MWC, trends
What happened to the big stories? What were the big stories? What do you do on day 4 of MWC?
Tags: Mobile, mobile security, MWC, mwc13
Mobile browsing, more infographics, and video highlights from the last full day in Barcelona
Tags: mobile security, MWC, mwc13
The future of mobile, the connected home, and a scary ride (sort of)
View the story “MWC 2013 – Day 1 news round-up” on Storify
Tags: Barcelona, mobile security, Mobile World Congress, MWC, mwc13
Posts by Lianne Caetano