Author: Lianne Caetano

Lianne Caetano Lianne Caetano currently serves as Sr. Director of Global Consumer Product Marketing at Intel Security. She brings over 20 years of experience to this role, having worked in a strategic marketing capacity for top tier high tech companies since 1989. Prior to joining McAfee, Lianne was the senior product marketing manager for Nokia’s Ovi services line. While at SiBEAM, Lianne had a dual role as Director of Marketing for SiBEAM and Executive Director for the WirelessHD standards consortium. Lianne served as the Product Line Manager for Netgear's first 802.11 wireless and VPN security product lines. Previously, Lianne was the Director of Product Marketing at Filanet Corporation, a manufacturer of Linux-based Internet appliances purchased by uRoam in 2002. She also held several positions at 3Com including Senior Product Marketing Manager for both the Home Networking and the U.S.Robotics 56K Desktop Modem group, where she managed the strategic direction for products, pricing, promotions and channels of distribution. Prior to joining U.S. Robotics, she held positions at Apple Computer, Inc. in Sales, Channel Marketing and Communications. Lianne graduated with an MBA from the Kellogg School of Business at Northwestern University.

Tired of pesky ads popping up while you’re using your favorite mobile apps? That should be the least of your worries. As it turns out, mobile ad networks and affiliate programs are unknowingly advertising much more than they bargained for. In fact, the code used by advertisers and other third parties for mobile tracking can […]

Imagine a world where every mobile move you make – each text message and phone call – is broadcast to complete strangers. A world where owning a mobile device means giving up your right to personal privacy. Unfortunately with the recent Signaling System 7 (SS7) research that has come to light, it appears that this […]

Throughout the past year, many mobile messaging apps have come under fire for inherent security vulnerabilities. This month, WhatsApp (one of the largest globally used messaging apps) has gone to great lengths to ensure users’ personal data is protected. Their recent deployment of end-to-end encryption, one of the largest to date, poses the question: is […]

Cookies, while delicious to eat, are not quite always as scrumptious when found online. One type of cookie comes to mind that neither you nor your device will want to consume – I’m talking about ‘perma-cookies.’ Perma-cookies, also known as super-cookies, are used to help marketers create more targeted ads based on a user’s browsing […]

Hands up! Law enforcement agencies want you to pay for your crimes—but wait, what crimes did you commit? While your record may be squeaky clean, this malicious Android app sure isn’t and its makers are doing everything they can to extort money from consumers. I’ve discussed mobile apps that attempt to steal money from users […]